Give customers a persuasive online and offline brand experience
Discover our approachAs a business, finding new and measurable ways to persuade and convince customers is essential. How do you create impact? Make your product or service an experience!
WHAT IS BRAND EXPERIENCE?
Brand perception is the feeling your customer has after an offline or online interaction with your brand - positive, neutral or negative. It’s a complex mixture of sensory experience, emotion, memory and perception. Digital technology is changing how customers experience your brand. A consistent and positive brand experience through all channels and at each point of contact is essential. What are the key components? In addition to the customer and user experience, key components are your visual identity, brand values and tone of voice.
HOW WILL PERSUASIVE BRAND EXPERIENCE BENEFIT YOU?
The brand experience inspires your audience, attracts new customers and connects your business to individuals. Positive experiences strengthen loyalty to your brand and help to foster long-term relationships. The result: customer lifetime value goes up. Do you need flashy, exciting interaction for a compelling brand experience? Not necessarily – consistency is more important. The most valuable brands create sustained customer relationships and brand recognition by ensuring brand consistency.
WHAT IS BRAND EXPERIENCE?
Brand perception is the feeling your customer has after an offline or online interaction with your brand - positive, neutral or negative. It’s a complex mixture of sensory experience, emotion, memory and perception. Digital technology is changing how customers experience your brand. A consistent and positive brand experience through all channels and at each point of contact is essential. What are the key components? In addition to the customer and user experience, key components are your visual identity, brand values and tone of voice.
HOW WILL PERSUASIVE BRAND EXPERIENCE BENEFIT YOU?
The brand experience inspires your audience, attracts new customers and connects your business to individuals. Positive experiences strengthen loyalty to your brand and help to foster long-term relationships. The result: customer lifetime value goes up. Do you need flashy, exciting interaction for a compelling brand experience? Not necessarily – consistency is more important. The most valuable brands create sustained customer relationships and brand recognition by ensuring brand consistency.
How to approach this?
- The starting point for a consistent brand experience is a clear strategy and thorough preparation. Before building something, you must understand your target group's expectations and needs. This is the point of departure for an authentic, meaningful and memorable brand experience.
- A team of innovation strategists, designers, video experts and digital whizz-kids will bring your brand to life and create your distinctive identity. They will combine strategy, story-telling, design and digital technology to create a lasting brand experience with measurable impact.