Turning the tide: E-commerce is here to stay
E-commerce is thriving. The coronavirus is fuelling the trend further, both in B2B and B2C. Through online shops, companies are expanding into new regions and tapping into new markets. Even the sceptics have started to come round to the idea. ‘Don’t miss out,’ Anouck Decock advises. ‘E-commerce is here to stay. Even after the pandemic has passed.’
Worthwhile investment
‘Investment in e-commerce pays off,’ says Anouck Decock, Solution Sales at TheValueChain. ‘Our customers are proof of this. The average order value increases by 10%. Automation makes the order process 30% cheaper.’
E-commerce is thriving. The coronavirus is fuelling the trend further, both in B2B and B2C. Through online shops, companies are expanding into new regions and tapping into new markets. Even the sceptics have started to come round to the idea. ‘Don’t miss out,’ Anouck Decock advises. ‘E-commerce is here to stay. Even after the pandemic has passed.’
Worthwhile investment
‘Investment in e-commerce pays off,’ says Anouck Decock, Solution Sales at TheValueChain. ‘Our customers are proof of this. The average order value increases by 10%. Automation makes the order process 30% cheaper.’
It’s all about the experience
‘We live in an experience economy,’ says Anouck. ‘Self-service is crucial – even for professional buyers – but there is no face-to-face interaction. A personalised shopping experience narrows the gap with traditional shopping. You can base personalisation on searches, page visits and the purchase history of the customer, among other things. When you know the customer, you can anticipate their needs. Customers realise this and return, which also creates opportunities for cross-selling and upselling.’
SAP CX
TheValueChain focuses on end-to-end customer experience (CX) solutions by SAP. ‘State-of-the-art, intuitive, secure and ready to support growth strategies,’ says Anouck. ‘And, you sign up for a subscription that is tailor-made to your individual needs and growth requirements.’
SAP has been recognised by Forrester as a digital experience platform leader. One advantage that should not be underestimated is the seamless integration with other SAP solutions.
Robots and artificial intelligence
TheValueChain offers an end-to-end service package for e-commerce. ‘Our innovation warriors are happy to help with their knowledge of robotic process automation, artificial intelligence and other digital technologies,’ Anouck adds.
‘If need be, we extend our service package with those of other specialists in Gumption Group. Such as Liftov, for online shop design and traffic driving, valueXstream for supply chain architecture, Bmatix for business intelligence or Rank1 for infrastructure.’
It’s all about the experience
‘We live in an experience economy,’ says Anouck. ‘Self-service is crucial – even for professional buyers – but there is no face-to-face interaction. A personalised shopping experience narrows the gap with traditional shopping. You can base personalisation on searches, page visits and the purchase history of the customer, among other things. When you know the customer, you can anticipate their needs. Customers realise this and return, which also creates opportunities for cross-selling and upselling.’
SAP CX
TheValueChain focuses on end-to-end customer experience (CX) solutions by SAP. ‘State-of-the-art, intuitive, secure and ready to support growth strategies,’ says Anouck. ‘And, you sign up for a subscription that is tailor-made to your individual needs and growth requirements.’
SAP has been recognised by Forrester as a digital experience platform leader. One advantage that should not be underestimated is the seamless integration with other SAP solutions.
Robots and artificial intelligence
TheValueChain offers an end-to-end service package for e-commerce. ‘Our innovation warriors are happy to help with their knowledge of robotic process automation, artificial intelligence and other digital technologies,’ Anouck adds.
‘If need be, we extend our service package with those of other specialists in Gumption Group. Such as Liftov, for online shop design and traffic driving, valueXstream for supply chain architecture, Bmatix for business intelligence or Rank1 for infrastructure.’
Next Turning the Tide read:Why business really should love APIs too
Tune in on Thursday 23 April!
Next Turning the Tide read:Why business really should love APIs too
Tune in on Thursday 23 April!