Gumption supports ‘Boef’, the youngest offspring of Pottwal Publishers
On 1 June Pottwal Publishers will publish ‘Boef. Hoe ik een wilde Spaanse berghond in huis nam’ by Jana Elza Wuyts ('Boef. How I brought home a wild Spanish mountain dog'). Gumption is supporting the publication of the book. “At Gumption, we like to support enterprising people who make a difference," says Bart Embrechts.
On 1 June Pottwal Publishers will publish ‘Boef. Hoe ik een wilde Spaanse berghond in huis nam’ by Jana Elza Wuyts ('Boef. How I brought home a wild Spanish mountain dog'). Gumption is supporting the publication of the book. “At Gumption, we like to support enterprising people who make a difference," says Bart Embrechts.
'Boef' tells the story of a miraculous encounter with a wild dog in Spain. "The shy animal came down from the mountains and had joined the village dogs,” says Jana, who has been working as a copywriter and social media manager at Gumption for five years. “He wouldn’t let anyone touch him. Even so, a special friendship developed. In fact, it was love at first sight.”
When his life was in danger, she couldn’t just stand by and watch. Together with her husband Marnix Peeters, she decided to take the dog in and get him used to life in the Belgian Eifel, where the couple lives. “It was really hard. Boef was already more than a year old, but he’d never been in a house before. He was frightened of everything. I still often wonder how we managed it. The story was begging to be recorded. On paper, that is.”
Oddball took care of the promotional video:
'Boef' tells the story of a miraculous encounter with a wild dog in Spain. "The shy animal came down from the mountains and had joined the village dogs,” says Jana, who has been working as a copywriter and social media manager at Gumption for five years. “He wouldn’t let anyone touch him. Even so, a special friendship developed. In fact, it was love at first sight.”
When his life was in danger, she couldn’t just stand by and watch. Together with her husband Marnix Peeters, she decided to take the dog in and get him used to life in the Belgian Eifel, where the couple lives. “It was really hard. Boef was already more than a year old, but he’d never been in a house before. He was frightened of everything. I still often wonder how we managed it. The story was begging to be recorded. On paper, that is.”
Oddball took care of the promotional video:
Readers of the book also get access to a photo and video page with exclusive visual material. “Innovative and creative thinking, averse to traditions or existing structures but always with the target audience in mind: that's what I've learned at Gumption,” says Jana. “That's why we're giving a visual extra to the book online. Thanks to technology, it’s now easy to combine several ways of storytelling.”
Previously, Pottwal Publishers published, among others, ‘Ik heb aids van Johnny Diamond’ by Marnix Peeters. This novel was supported by Gumption as well.
For the sale of ‘Boef’, the author has an exclusive partnership with Standaard Boekhandel. For every copy sold, 1€ will be donated to dog welfare organisations.
Get the book (in Dutch) https://bit.ly/Boef-JanaElzaWuyts
Readers of the book also get access to a photo and video page with exclusive visual material. “Innovative and creative thinking, averse to traditions or existing structures but always with the target audience in mind: that's what I've learned at Gumption,” says Jana. “That's why we're giving a visual extra to the book online. Thanks to technology, it’s now easy to combine several ways of storytelling.”
Previously, Pottwal Publishers published, among others, ‘Ik heb aids van Johnny Diamond’ by Marnix Peeters. This novel was supported by Gumption as well.
For the sale of ‘Boef’, the author has an exclusive partnership with Standaard Boekhandel. For every copy sold, 1€ will be donated to dog welfare organisations.
Get the book (in Dutch) https://bit.ly/Boef-JanaElzaWuyts